The mark consists of a motion mark of a stylized ribbon comprised of three rectangles that floats and whirls upwards in a diagonal motion from the bottom left area of view, slightly moves downward in a wave-like fashion then continues to move upwards and curves around to the left, until it forms the shape of an upside-down "U" and at which point the ribbon becomes saturated and no longer comprised of three rectangles, then moves vertically downward, until it curves upward and begins to form the shape of a "U", the three rectangles appearing again, to resolve to the image of the letter "U" where the inner-most "U" shape is saturated, and appears stacked on top of bigger versions of the saturated "U" letters with spaces of white in-between. The duration of the motion is approximately three seconds. The white surrounding the stylized moving ribbon and appearing in between the various "U" letters is not claimed as a feature of the mark, and is intended to show background only.
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9
Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin-operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire-extinguishing apparatus.
downloadable electronic publications in the nature of articles and newsletters in the fields of health, insurance, health care and wellness; downloadable mobile applications to assist users with managing their healthcare and health insurance benefits, transmit information in the fields of health, health insurance and healthcare providers, providing consumer support communication functionality, and transmitting data and information from health care professionals to patients
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36
Insurance; financial affairs; monetary affairs; real estate affairs
insurance services, namely, underwriting, issuance and administration of health, dental health, pharmacy, vision care, accident, critical benefit, travel medical, and travel insurance; administration of health savings accounts; providing information in insurance matters
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41
Education; providing of training; entertainment; sporting and cultural activities
entertainment services, namely, contest and incentive award programs designed to reward program participants who exercise, make healthy eating choices, and engage in other health-promoting activities
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42
Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software
providing online non-downloadable software that allows users to access insurance claim histories, to submit claims, to find insurance network healthcare providers and pharmacies, to communicate with healthcare providers, to translate medical and pharmacy terms, to manage electronic data on healthcare services and health insurance, to obtain information in the fields of health, healthcare, insurance and wellness, and to access health data files; providing temporary use of on-line non-downloadable software and applications for transmitting medical, personal safety and security information
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44
Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
health care services; health care services, namely, wellness programs; health counseling; managed health care services; emergency medical services; providing health and wellness information